Selling & Marketing

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The 22 Immutable Laws of Branding : How to Build a Product or Service into a World-Class Brand
by Laura Ries, Al Ries

The Brand You 50 : Or : Fifty Ways to Transform Yourself from an ‘Employee’ into a Brand That Shouts Distinction, Commitment, and Passion!
by Tom Peters

The Wizard of Ads : Turning Words into Magic and Dreamers into Millionaires
by Roy H. Williams

Guerrilla Marketing: Secrets for Making Big Profits from Your Small Business
by Jay Conrad Levinson

Guerrilla Marketing Online : The Entrepreneur’s Guide to Earning Profits on the Internet
by Jay Conrad Levinson, Charles Rubin

Inside the Tornado : Marketing Strategies from Silicon Valley’s Cutting Edge
by Geoffrey A. Moore

Marketing to the Affluent
by Thomas J. Stanley

Get Clients Now! : A 28-Day Marketing Program for Professionals and Consultants
by C. J. Hayden

303 Marketing Tips : Guaranteed to Boost Your Business
by Rieva Lesonsky

How to Close Every Sale
by Joe Girard, Robert L. Shook